MARKETING SPECIALIST: DIVISION OF STUDENT AFFAIRS

The Office of Marketing and Communication is seeking a dynamic and highly organized Marketing Specialist to develop and execute comprehensive marketing and communication strategies for diverse clients. Reporting to leadership and working under general supervision, this position involves managing projects across web, print, video, and traditional media platforms. The ideal candidate will excel at building client relationships, coordinating multi-channel marketing initiatives, and delivering high-quality communication solutions.

Duties & Responsibilities:

• Collaborate with clients to develop and refine strategic marketing and communication plans
• Lead the strategic development, maintenance, and optimization of client websites
• Produce promotional materials and content for print, digital, and multimedia campaigns
• Act as the primary point of contact/account executive for assigned clients
• Advocate for effective communication strategies that align with client and institutional goals

Annual Salary: $45,000- $47,665

Bachelor's degree in Advertising, Marketing, Public Relations or a related field and three (3) years of related experience required. Work experience may NOT substitute for education requirement.

Preferred Skills and Qualifications:

• Proficiency in professional content creation, including writing and editing
• Strong project management skills with experience using project management tools/software
• Experience in graphic design and familiarity with PR agency processes
• Ability to manage multiple clients and prioritize competing deadlines effectively

UAB is an Equal Employment/Equal Educational Opportunity Institution dedicated to providing equal opportunities and equal access to all individuals regardless of race, color, religion, ethnic or national origin, sex (including pregnancy), genetic information, age, disability, religion, sexual orientation, gender identity, gender expression, and veteran’s status. As required by Title IX, UAB prohibits sex discrimination in any education program or activity that it operates. Individuals may report concerns or questions to UAB’s Assistant Vice President and Senior Title IX Coordinator. The Title IX notice of nondiscrimination is located at uab.edu/titleix.